create a coaching brand that means something

I’m guessing you are ready to wake up inspired as you get to coach clients who value your work, pay you in full and achieve the biggest results?

I help you grow your coaching business by branding and positioning it to get your best clients to pursue you — clients you are best matched to get the biggest results for

attract the clients you really want

I’m guessing you are ready to wake up inspired as you get to coach clients who value your work, pay you in full and achieve the biggest results?

I help you grow your coaching business by branding and positioning it to attract the clients you are best matched to get the biggest results for — and repel the ones who aren’t worth your time.

Getting leads in is easy. Closing the sale is easy. Getting your best clients to pursue you?…not so easy

You got into coaching to do what you love, change the world, and have freedom. But, you’re stuck Sitting on the phone all day everyday with the wrong clients and it’s is not your idea of freedom.

Your big dream is on hold as you battle through call after call with potential clients who give you price objections, excuses, and waste your time.

When you do sign them, they are fussy. Difficult to work with. They’ll try to squeeze you on scope, materials, or time. Some clients, in short, don’t deserve your business.

You think you need to learn more marketing…maybe better marketing…

You need to get in there and get to know who the people are that you are best matched to get the biggest results for.

And brand & position your coaching business to appeal to their secret language.

SO, I HAVE ONE QUESTION FOR YOU…

Do you know what your best clients need to see and hear from you to choose you?

LET’S GET REAL.

You may have the marketing lead-gen game down. You may even get one or two “heck-yes” answers to your sales calls… and maybe you even get to work with that few great clients ever so often.

BUT IF YOU’RE…

Often getting the “your expensive” objection
Find people you got a “deposit” from, ghosting you
Experiencing that few you enrolled that you had to HELP cross the bridge of fear to enroll…didn’t get to see lasting change (or flaked or were difficult clients).

Chances are your best clients don’t see you as the go-to expert and have left in search for other coaches.

But… it doesn’t have to be this way.

Do you know what your best clients need to see and hear from you to choose you?

LET’S GET REAL.

You may have the marketing lead-gen game down. You may even get one or two “heck-yes” answers to your sales calls… and maybe you even get to work with that few great clients ever so often.

BUT IF YOU’RE…

Often getting the “your expensive” objection
Find people you got a “deposit” from, ghosting you
Experiencing that few you enrolled that you had to HELP cross the bridge of fear to enroll…didn’t get to see lasting change (or flaked or were difficult clients).

Chances are your best clients don’t see you as the go-to expert and have left in search for other coaches.

But… it doesn’t have to be this way.

Marie Adell

Growth Coach For Moms

VIEW BRAND

There is nobody else for you except Hendra!! She is absolutely 100% thorough in interviewing you, working with you step by step to really understand you and your brand, and provides value in spades.

You need brand strategy backed by data, built on love.

And that means doing the deep work of understanding your best-fit clients.

My in-depth, signature process is built on asking the right questions at the right time to discover WHO your clients are (they might not be the same people you think) and what they need to see from you to become raving brand fans.

WE’LL FOCUS ON…

Understanding the Deepest Motivations and Pain Points of Your Audience

We’ll jump inside your audience’s head and create messages that resonate. From that data, we create messages that have your audience say “this gal gets me”.

Make Money With A Delicious Signature Offer

Using the deep motivations and pain points data we mined in stage 1. We will create an offer that fixes their biggest problems while using your greatest talents. A signature offer that will have your clients say “this is exactly what I needed“.

An Irresistible Brand They'll Love to Buy From

We create a visual online experience that calls in the people you really want to work with. Branding to their secret language and have your audience say “I feel at home here”.

THE END RESULT?

Higher quality leads. Clients who already value what you do. Bigger financial rewards as you get to raise your fees. Clients who actually get incredible results…

And a coaching “work-life” that you can love.

Talk to me about working together

Brenda Bennette

Habits Mastery Coach

VIEW BRAND

“Hendra not only helps you to look the part of the trusted expert, more importantly she helps you to FEEL it. She brings out the best in you so you can bring your best to the world.”

Wondering who I help?

If you’re just starting out and barely have your niche figured out and the only clients you have had was friends and family. Now is probably not a great time to hire a brand strategist. I’m good but I can’t perform magic.

But if you’re a coach who easily generates leads and has served at least 20 – 50 clients (even if they weren’t the best fit at the time), we might just be a great fit.

TYPICALLY, MY CLIENTS STRUGGLE WITH:

Growing… but not working with the right clients.

Not sure why what they’re doing isn’t working to attract the right clients.

Have a vague idea of WHO their best-fit clients are or what they want.

If one or more of those bullets made you feel uncomfortable, that’s a good sign you’re in the right place.

Ready to find out who your best-fit clients *really* are — and how to show up and give them the brand they crave from you?

I HAD A FEELING YOU MIGHT BE.

Talk to me about working together

Marianne Jones

Freedom & Fulfillment Coach

VIEW BRAND

“It’s a true reflection of me and my brand values. My clients love it too. It’s for sure one is the best investment I’ve made for my business.